Telegram Shop Bot for Sales
If your customers are already on Telegram, you can sell right there. We build a shop bot or a lead bot connected to your channel: a post leads to a product, the product leads to payment. The bot has a catalog or menu, item cards and a cart, payment by link or SBP, and auto-replies to common questions. You get a guide to running the bot yourself.
Exact estimate is free and before payment, fixed in the contract
Discuss your projectWHAT'S INCLUDED
- 1Native shop bot or lead generation bot built into your Telegram community
- 2Interactive catalog/menu, detailed product cards, and embedded shopping cart
- 3Integrated payment collection (direct link, fast payment system, manager alerts)
- 4Optimized funnel: 'Channel Post → Product Card → Instant Checkout'
- 5Automated replies to frequently asked customer questions
- 6Comprehensive documentation and operational guidelines for your team
WHO IT'S FOR
- Telegram channel owners selling products or services to subscribers
- Cafés, shops and craftspeople who take orders in messengers
- Businesses that want to start selling fast without a separate website
TURNKEY OR BUILDER: WHICH TO CHOOSE
Search results are full of offers like “a Telegram shop for 9,800 ₽”. Almost always it is a template on a bot builder: quick, but you pay a monthly subscription, the bot lives on the developer's platform, your customers and orders sit in its database, and you cannot extend the logic beyond the ready-made blocks.
A custom bot from 20,000 ₽ is a one-off development:
- Your code and your data. The bot runs on your server (or one we recommend), and you can export customers and orders at any time.
- Real payments: Russian Faster Payments (SBP) and cards, with fiscal receipts under Federal Law 54-FZ generated automatically by the payment provider (YooKassa, Robokassa). Builders usually mean “pay by bank transfer to a card”.
- Any logic you need. A catalogue with filters, a cart, personal discounts, integration with your website or CRM, notifications to a manager — we build it rather than saying “that's not possible”.
- No subscription fee just for having a shop.
A builder is fine for testing demand in an evening. Once sales take off, calculate the cost of ownership over a year and compare.
HOW THE SHOP BOT WORKS
- Product catalogue with photos, prices and descriptions; cart and checkout right in the chat
- Payments: YooKassa/Robokassa link or SBP, with automatic 54-FZ receipts
- Automatic answers to common questions: delivery, payment, returns
- Order notifications for you or your manager, order statuses for the buyer (“received — packing — shipped”)
- Broadcasts to your channel subscribers
- Website integration: channel post → product in the bot → payment (or the other way round, bot → website)
- Guide and training: you will be able to add products and change prices yourself
HOW WE WORK
FROM BRIEF TO LAUNCH
- BRIEF
We schedule a call or chat, ask targeted questions, and unpack the core objective. Following our conversation, we deliver a clear technical specification, precise estimate, and realistic timeline. 100% free with no obligations.
- ALIGNMENT
We define the scope, deadlines, and milestone budgets. If required, we sign a formal development contract detailing phases, pricing, and accountability. Zero unexpected surcharges midway through.
- DEVELOPMENT
We architect, build, and thoroughly test. For larger projects, we share weekly progress updates with live staging links. You experience the product evolving live at every stage, not just on delivery day.
- DELIVERY
We review the site together and transfer full ownership, credentials, and documentation. If desired, we present the finished solution to your team. Post-launch, we stay by your side for continuous evolution.
FAQ
How much does a Telegram shop cost?
A turnkey shop bot starts at 20,000 ₽ as a one-off payment. The price includes the catalogue, cart, payments with receipts and training. After that you only pay the payment provider (fees from 0.4% per payment) and, if you like, for maintenance from 5,900 ₽ per month.
Can customers pay right in the bot?
Yes: we connect YooKassa or Robokassa, the customer pays by card or via SBP, and the receipt is generated automatically. We use card-to-card transfers only as a temporary measure — they are a risk for legitimate sales.
Who owns the bot and the customer base?
You do. The source code, bot token, server and exports of subscribers and orders are handed over to you. We do not rent you a shop.
What if we already have a channel with an audience?
Great: the bot connects to the channel, posts lead to the catalogue and subscribers get broadcasts. An example is the ADV Tennis online store (adv-tennis.ru), which we built as a website plus a channel.
Is a bot better than an online store website?
Not better, but complementary: a bot suits people who already live in Telegram, a website suits people searching Google and Yandex. Often the right answer is both: a website for search and ads, a bot for repeat purchases by subscribers.